Tag: Apple market adaptation
-
Apple’s Strategic Transformation in India: A Case Study on Market Adaptation and Growth
Apple Inc.’s foray into the Indian market presents a compelling narrative of strategic recalibration and market adaptation. This case study dissects Apple’s journey from initial challenges to establishing a robust presence in India, highlighting key strategic pivots across operations, marketing, finance, and brand management. Source : By Rohit Mundra on Medium 1. Introduction: Market Entry…