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Tag: Asset-light business model

  • Policy Bazaar : India’s Insurance Revolution

    PolicyBazaar, established in 2008, is a pioneer in the Indian online insurance aggregation industry. With a mission to simplify insurance for Indian families, PolicyBazaar has emerged as a market leader in the insurance and financial services ecosystem. This case study analyzes the journey of PolicyBazaar, its operational excellence, strategic growth, and key business lessons that…

  • Zomato : Transforming Food Delivery in India

    Timeline of Zomato’s Key Developments 3. Business Model 4. Operations and Technology 5. Brand Management and Marketing Strategy Financial Performance and IPO 7. Key Business Lessons from Zomato’s Journey Current Challenges and Future Outlook Brief Overview Zomato’s success story is a shining example of transforming food delivery in India, illustrating how it disrupted the online…

  • Rapido – The Disruptor in the Indian Bike Taxi Market

    Rapido, an Indian bike taxi aggregator founded in 2015, has revolutionized the transportation sector by addressing the unique needs of the Indian middle class. With a focus on affordability, convenience, and hyperlocal connectivity, Rapido has outpaced established giants like Ola and Uber in the bike taxi space. This case study explores Rapido’s journey, strategies, and…

  • ElasticRun’s Strategic Disruption: Transforming India’s Rural Retail Distribution

    ElasticRun, an Indian unicorn, is changing the dynamics of rural retail by enabling kirana stores in remote areas to procure goods seamlessly. With a lean, asset-light model, it has become the backbone for rural FMCG distribution in India. This case study examines ElasticRun’s journey, strategic moves, and operational efficiency, providing business insights for entrepreneurs, business…