Tag: Ayurvedic beauty skincare
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How Just Herbs Built a ₹100 Crore Ayurvedic Beauty Empire
Introduction Just Herbs, an Ayurvedic skincare and beauty brand, has disrupted the beauty industry with its innovative product offerings, including its viral “ghee lipsticks.” Founded by Arush Chopra along with his wife and co-founder, Megha, and his biochemist mother, the brand has grown into a ₹100 crore business by leveraging consumer insights, innovative product development,…