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Tag: Management School

  • Case Study: Farmley- Building India’s Largest Healthy Snack Brand

    Introduction In a world where 40% of Indians suffer from obesity, driven primarily by unhealthy snacking habits, Farmley emerges as a solution for health-conscious consumers. Farmley has transformed traditional snacks like makhana (fox nuts) into modern, healthy alternatives, sold on flights, supermarkets, and endorsed by top influencers like Anand Mahindra. This case study explores how…