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Tag: Rapido success story

  • Rapido – The Disruptor in the Indian Bike Taxi Market

    Rapido, an Indian bike taxi aggregator founded in 2015, has revolutionized the transportation sector by addressing the unique needs of the Indian middle class. With a focus on affordability, convenience, and hyperlocal connectivity, Rapido has outpaced established giants like Ola and Uber in the bike taxi space. This case study explores Rapido’s journey, strategies, and…

  • Rapido’s Success in India’s Ride-Hailing Market

    Lessons in Strategic Management and Innovation Rapido’s Emergence in a Competitive Market Rapido’s story is a compelling case of an Indian startup disrupting the ride-hailing space dominated by giants like Ola and Uber. Founded in 2015, Rapido initially focused on bike taxis to cater to India’s large two-wheeler market, an area overlooked by its competitors.…